August 27, 2007
Prospector
Profile
07.1234
 
Vertrue, Inc. NAICS 516110
20 Glover Avenue Norwalk, CT 06850 Description Internet Sites
(203) 324-7635 Employees 1603
http://www.vertrue.com/ Revenue (mil) 658.8600
  Income (mil) 32.7000
  Assets (mil) 443.0300
  Liability (mil) 459.2000
  (for the year ended 2006-06-30)
 
Category: Low Rating
 
Event: Standard & Poor's Ratings Services assigned a 'CCC+' rating on Vertrue, Inc.'s $200 million second-lien term loan due 2015. The rating outlook is stable. S&P said that the rating reflects some customer concentration risk, the competitive and fragmented online personal-ads market, and an acquisition-oriented growth strategy.
 
Intellectual Property: Vertrue continues to develop a portfolio of proprietary internet sites to market programs directly to the consumer. These sites include www.bargain.com, www.privacymatters.com, www.lavalife.com, www.beyourbest.com, www.doctorssayyes.com and www.breastimplants4you.com. [SEC Filing 10-K 09-12-06]
 
Description: The Company provides Internet marketing services in the U.S. It operates in three segments: Marketing Services, Personals, and Management Services.
 
Officers: Gary A. Johnson (Pres., CEO & Dir.); James B. Buffy (EVP, COO & CFO); Alec L. Ellison (Dir.); Joseph E. Heid (Dir.); Robert Kamerschen (Dir.); Michael T. McClorey (Dir.); Edward M. Stern (Dir.); Mark S. Tesler (Dir.)
 
Auditor: PricewaterhouseCoopers LLP
 
Securities: Common Stock Symbol VTRU; NasdaqGS; 9,724,735 common shares outstanding as of May 4, 2007. $200 million second-lien term loan due 2015.
 
 
 
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